Duration Media is a company specializing in Time Based Ad Revenue. Rather than a simple pay per click model like Google Adwords, Their Algorithm determines how long an ad is 100% in view and can resell ad space at a premium when Ads are getting more attention.
They came to Boss Office Works for a logo design that would capture the essence of their business model. The black and gold color palette represents the revenue their product can generate for their clients and has a cool, sophisticated feel. The Clock/face icon captures the Time and Attention that the ad space they sell can generate.
At Boss Office Works, our logo design team works closely with our clients to create the perfect logo that defines their brand and captures the imagination of their clients.